Panasonic invests in SISI, a functional skincare products provider, through the Panasonic Kurashi Visionary Fund, and signs a memorandum of understanding for collaboration

Tokyo, Japan, October 28, 2025 – Panasonic Corporation (Head office: Minato-ku, Tokyo; President & CEO: Masahiro Shinada; hereinafter referred to as Panasonic) today announced that it has invested in SISI Co., Ltd. (Head office: Shibuya-ku, Tokyo; CEO: Mika Sawada; hereinafter referred to as SISI), the operator of the functional skincare brand SISI. The investment was made through a corporate venture capital fund, commonly known as the Panasonic Kurashi Visionary Fund, jointly managed by Panasonic and SBI Investment Co., Ltd. Panasonic and SISI signed a memorandum of understanding to collaborate mainly on the development of new beauty products.

SISI offers functional skincare products for sensitive skin through various sales channels, including online platforms, department stores, and drugstores. These products combine the effectiveness of naturally derived ingredients with scientific technology. SISI also helps customers achieve their ideal skin through SISI LAB, a professional skin analysis service that provides care and advice based on each customer's skin condition. Following this investment, SISI will collaborate with Panasonic on the development of new beauty products.

Panasonic has operated its beauty and healthcare business by responding to the beauty and health concerns of many people through the development of consumer electronics. Through this investment, Panasonic aims to deepen its collaboration with SISI and offer products and solutions that combine SISI's expertise in the cosmetics business and data accumulated through SISI LAB with Panasonic's expertise and strengths in beauty appliances and manufacturing. In doing so, the company seeks to create new customer experiences and value.

Panasonic will continue to strengthen its open innovation initiatives based on strong partnerships formed through investments in promising startups in Japan and overseas that are competitive in areas closely related to people's lives, such as energy, food infrastructure, spatial infrastructure, and lifestyle.

While many beauty and healthcare startups are D2C brands that operate mainly online, SISI has gained strong customer support through not only online channels but also various offline sales channels. We were impressed by SISI's exceptional product planning and marketing capabilities, and especially by its sincere attitude and strong determination to create products and services that earn and never betray customer trust. With this investment as a starting point, we will strive to promote the sustainable growth of both companies and contribute to society.

We are delighted by Panasonic's investment in SISI. Since its founding, SISI has been guided by its mission to innovate the beauty industry and continuously offer people a better life, pursuing the creation of new value and the fusion of beauty and technology. We are convinced that combining our strengths with Panasonic's long-cultivated advanced technological capabilities and extensive expertise will enable us to co-create unprecedented new value. We aim to open a new future of beauty and lifestyle through the fusion of both companies' strengths and passion, and to help create richer, more colorful lives for every customer.

Panasonic Corporation, CEO Office, Public Relations Department
Phone: +81(0)3-6218-1240