
Feb 19, 2025
- Products & Solutions
- Blog Posts
- Home & Personal Solution
Feb 24, 2017
Products & Solutions / Blog Posts
Paris, France - Panasonic Corporation and the Digital Hollywood University Media Science Laboratory will jointly collaborate with YOHJI YAMAMOTO Co., Ltd. to release the 2017-2018 Autumn/Winter Paris Collection of the renowned Japanese fashion brand YOHJI YAMAMOTO at 8:00 PM March 3, Friday, local Paris time at the Paris Collection, which holds worldwide attention in the fashion industry. The fashion show will be recorded using multiple units of the new Digital Single Lens Mirrorless Cameras, "LUMIX DC-GH5", and live streamed on the Internet.
Since February 2014, Panasonic has been exploring new image expression methods using 4K technology and developing digital imaging devices that can bring those expressions to life in collaboration with the Tomoyuki Sugiyama Research Department of the Digital Hollywood University Media Science Laboratory.
For this demonstration, Panasonic will provide 5 GH5s, the world's first (*1) Digital Single Lens Mirrorless Camera that can shoot 4K 60p video, to support the Digital Hollywood University's shoot of YOHJI YAMAMOTO's runway at one of the most prominent fashion events, the Paris Collection. Taking advantage of GH5's compact, lightweight features, the runway will be shot from multiple angles in super high resolution 4K 60p with smooth movement. These cameras will demonstrate the excellent power of expression of 4K 60p, which will capture the unique atmosphere and even the texture of the materials at the forefront of fashion. Panasonic is also conducting a live streaming demonstration via the Internet by recording 4K 60p video with GH5, and simultaneously converting it to Full HD with an external device in order to provide a smooth and stable streaming of live images to people in the fashion industry and fashion lovers across the world.
The live streaming will begin from 8:00 PM March 3, Friday, local Paris time (*2) at:
Panasonic will continue to develop products that explore new possibilities of image expression technologies unique to elaborate and immersive 4K images that are befitting of the high definition era through the collaboration with Digital Hollywood University, and to create new values for its customers and a new photo and video culture.
*1 As of January 4, 2017. As a digital single lens mirrorless camera, according to Panasonic research.
*2 Please note that the start of Internet streaming may be delayed due to conditions at the fashion show.
LUMIX DC-GH5 will be used for the shoot of YOHJI YAMAMOTO's fashion show at the Paris Collection
A view of YOHJI YAMAMOTO's previous show: 2017SS collection
Please allow the acquisition of cookies in order to display the video.
[NEW] Introducing Panasonic LUMIX GH5
Benefits of LUMIX GH5 at #PanasonicCES 2017
The content in this website is accurate at the time of publication but may be subject to change without notice.
Please note therefore that these documents may not always contain the most up-to-date information.
Please note that German, French and Chinese versions are machine translations, so the quality and accuracy may vary.
These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.