Aug 24, 2016

Products & Solutions / Blog Posts

Panasonic LIVE@IFA 2016 - Check Out the Latest Innovations from Wherever You Are!

Berlin, Germany - Panasonic will exhibit its latest products and technologies at the Internationale Funkausstellung Berlin (IFA) 2016, the global trade show for consumer electronics and home appliances held in Berlin, Germany, from September 2 to 7, 2016. A press conference will be held in the Panasonic booth on August 31(Wednesday), 2 days prior to the opening of the show.

Under the corporate brand slogan "A Better Life, A Better World," Panasonic will propose in its Lifestyles Showcase ideas that help people to "Aspire to more: To the lifestyles we all desire" brought to life by a wide range of Panasonic products, from audio-visual equipment, home appliances to beauty appliances.

Panasonic LIVE@IFA 2016

Once again this year, Panasonic will be covering its booth live with "Panasonic LIVE@IFA 2016." The press conference will also be streamed on YouTube and Facebook. The booth as well as the latest products, and Panasonic's ideas and technologies that help realize an "aspirational lifestyle" will also be introduced in detail.

Panasonic LIVE@IFA 2016
*EU residents can join the winning game. Learn more at the special website.

Please follow our main stream for LIVE@IFA 2016 with hash tag #PanasonicIFA.

Overview of the Panasonic Booth

  • Timing: Friday September 2 to Wednesday September 7, 2016
  • Location: Messe Berlin, Hall 5.2 a/b
  • Exhibit scale: Approx. 3,300 m2
  • Exhibit items: Latest consumer electronics products

Panasonic Press Conference Overview

  • Date/time: 3:00 pm - 3:45 pm, Wednesday August 31, 2016 (Local Time)
  • Location: Panasonic Booth, Messe Berlin, Hall 5.2 a/b
  • Attending: Managing Executive Officer Laurent Abadie (Chairman & CEO, Panasonic Europe Ltd., Managing Director, Panasonic Marketing Europe GmbH),
    Executive Officer Yuki Kusumi (Vice President, Appliances Company, In charge of Home Appliances Business)
  • Live URL: YouTube

Panasonic Anotherside

We also cut out our booth from the viewpoints you may never have known before. Check out "Panasonic.Anotherside" on Instagram!

Media Contacts:
Panasonic Corporation
Global Communications Department
Media Promotion Office
* When submitting your inquiries, please also provide your name, name of media, and country of residence.

We would like to note that Panasonic Newsroom is not a place to address personal Customer Service issues. Even though this is not the forum, Panasonic is always eager to resolve your concerns. Our local customer services contacts can be found at or you can see our list of Social Media Accounts to find the right channel for your queries and concerns here

The content in this website is accurate at the time of publication but may be subject to change without notice.
Please note therefore that these documents may not always contain the most up-to-date information.
Please note that German, French and Chinese versions are machine translations, so the quality and accuracy may vary.

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