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Sep 30, 2013
Company / Blog Posts
Panasonic ranked 68th in the "Best Global Brands 2013" report published by Interbrand, the world's leading brand consultancy. This is the 14th annual ranking of the 100 most valuable global brands. The value of each brand is converted into a dollar value to produce the table.
Panasonic ranked 68th, its 3 places down, from 65th last year. Brand value increased by 1 %, to reach 5,821 million dollars. Among the Japanese electronics brands in the top 100, Panasonic is the only one to see a rise in value.
On Panasonic's rise, Interbrand commented:
Panasonic has established "A Better Life, A Better World" as its new brand slogan to show the vision the Panasonic Group is aiming for towards the 100th anniversary of its founding, and it will continue to do its best to place among the best brands of the world.
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