Panasonic Corporation transitions into a new corporate framework dedicated to lifestyle solutions centered on consumer electronics

Tokyo, Japan, April 1, 2026 – Panasonic Corporation (Panasonic) today announced that, in accordance with the transition of the Panasonic Group into a new group structure, it has transitioned into a new corporate framework dedicated to lifestyle solutions centered around consumer electronics, related devices, and business solutions.

The principal businesses of the Living Appliances and Solutions Company and the China and Northeast Asia Company of the former Panasonic Corporation were transferred through an absorption-type split company to Panasonic Entertainment & Communication Co., Ltd., which was renamed Panasonic Corporation and started business operations under a new management framework. The primary business areas include the development, manufacture, and sale of products and services in the Major Appliances Business (e.g., refrigerators, washing machines), Small Appliances Business (e.g., beauty, health, household, and cooking appliances), and AVC Business (e.g., digital cameras, TVs, headphones, video intercoms, professional AV and sound systems), as well as related devices, business solutions, and bicycles.

Guided by its new mission, “Transform the ordinary into the unforgettable—making everyday irreplaceable,” Panasonic will provide products and services that create new value in people’s daily lives and help each individual enjoy a better, more fulfilling way of living. The company will continue to take on new challenges, drawing on the bonds the company has built with its customers, as well as the expertise, technologies, and brand it has cultivated over the years. By creating new forms of value the world has yet to see, Panasonic will stay close to customers’ lives and move forward for a brighter future.

Corporate Profile:

Company Name	Panasonic Corporation
President	Akira Toyoshima, Representative Director, President, CEO
Established	April 1, 2026
Headquarters Location	3-5-20 Nishi Gotanda, Shinagawa-ku, Tokyo, Japan
Registered Office Location	1006, Kadoma, Kadoma City, Osaka, Japan
Common Stock	500 million yen
Sales	1,370 billion yen (Forecast for fiscal year ended March 31, 2026)
Business Content	Development, manufacture, and sale of consumer products and services, including household appliances, beauty and health appliances, AVC products, and bicycles, as well as development, manufacture, and sale of business products and solutions, including related devices, and professional AV and sound systems
Number of Employees	Around 41,000
Website	https://www.panasonic.com/global/about.html

New Corporate Mission and Vision

Organizational Structure:

Senior Management:

Members of the Board of Directors and Audit & Supervisory Board Members

Representative Directors	Akira Toyoshima, Shintaro Inaba
Directors	Michimasa Matsumoto, Masaharu Nakayama, Yasuo Tonooka
Senior Audit & Supervisory Board Members	Hiroyuki Iwaki, Mitsuhiro Miyashita
Audit & Supervisory Board Member	Hiroshi Saito

Advisors

Advisors	Harold George Meij, Makoto Haruta, Kuniko Nishikawa

Executive Officers

Name	Title / Responsibilities
Akira Toyoshima	President, CEO, In charge of FF Customer Support & Management and DEI Promotion
Ayumu Kinoshita	Executive Vice President, CMO, In charge of Major Appliances Business, Director, Refrigerator Division
Masaharu Nakayama	Executive Vice President, In charge of China and Northeast Asia Business, CSO
Masaru Fujimoto	Managing Executive Officer, Deputy CSO
Shintaro Inaba	Managing Executive Officer, CFO
Hiroshi Kutsumi	Managing Executive Officer, CTO
Lin Yibin	Managing Executive Officer, Deputy of the China and Northeast Asia Business, Director, Smart Life Appliances Business Division
Michimasa Matsumoto	Managing Executive Officer, CLO, In charge of Risk Management, and Pharmaceutical Affairs
Yoshiyuki Namba	Managing Executive Officer, In charge of Small Appliances Business
Nobuyuki Shimobayashi	Managing Executive Officer, CPO Director, Procurement Center
Tan Yuewen	Managing Executive Officer, CIO
Yasuo Tonooka	Managing Executive Officer, CHRO, In charge of General Affairs
Toshiyuki Tsumura	Managing Executive Officer, In charge of AVC Business, Director, Imaging Solution Business Division

Marketing Division Executives

Name	Title / Responsibilities
Atsuki Tsutsumi	Officer in charge of Marketing Division (Japan) In charge of Marketing Director, Consumer Marketing Division (Japan)
Yoichi Marukawa	Officer in charge of Marketing Division In charge of Marketing Director, Global Business Division

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