Dec 28, 2016

Company / Blog Posts

Watch Fans from Around the World Show off the Same CRAZY SKILLS as Neymar Jr.

Debut of the final chapter of the Neymar Jr. "crazy skills" project that took the world by surprise!

Osaka, Japan - Panasonic Corporation released the special "NEYMAR JR. and WORLD'S CRAZY SKILLS" movie that features the best of the "NEYMAR JR. CRAZY SKILLS" project being rolled out globally with the cooperation of Neymar Jr.

In June 2015 Panasonic launched the "NEYMAR JR. CRAZY SKILLS" project with the intention of using Panasonic technology to support children the world over who "want to be as good at football as Neymar Jr." Featured in the project were the "crazy skills" of Neymar Jr., who has highly creative moves. Digital archives of Neymar Jr.'s crazy skills from actual matches were replicated in full-CG with the use of the latest technology known as WebGL, and released on the project website (https://crazyskills.panasonic.com) as "ARCHIVES OF MOTION DATA." The website also features a "360° OBSERVATION CAM" that enables enjoyment of 360° views of real-action footage in slow-motion and ground-level zoom on a smartphone or PC.

Individuals the world over tried their hand at emulating these "crazy skills" and Neymar Jr. viewed the video clips as the official judge in order to bestow the "NEYMAR JR.'s CRAZY SKILLS AWARD." The website "NEYMAR JR. CRAZY SKILLS" has thus far been viewed by football fans in 213 countries. As of the end of December 2016, this "NEYMAR JR. CRAZY SKILLS" project will finally be concluded. In the special movie that highlights the finest moments of the project, Neymar Jr. and "NEYMAR JR.'s CRAZY SKILLS AWARD" entrants from around the world are featured in footage of those "crazy skills."

Have a look at the special movie that seeks to please an audience of children the world over who seek to achieve the "CRAZY SKILLS" of Neymar Jr., as well as all football enthusiasts.

Neymar Jr.'s comments and message to all!

NEYMAR JR. comments on CRAZY SKILLS final movie

After viewing the film
"I really like it. It's a joy for me to see so many people on so many different continents learning from my dribbling moves and skills. It makes me happy to know that this has provided a dream for football playing kids. It's really entertaining to see so many different varieties of dribbling skills."

On the efforts to participate by individuals the world over
"I think it's really entertaining and a joy for me. It's indeed a pleasure for me to be a role model to football players all over the world. I feel happy that dribbling skills have brought happiness to many children and that many kids are emulating those skills."

A message to all
"I am grateful for the affection I have felt from all of you who took part. As I continue to work on my dribbling game, I hope to come up with the kinds of moves that will give you something to aspire to. And I hope to learn from all of you as well."

Neymar Jr. wholeheartedly enjoyed the "NEYMAR JR. CRAZY SKILLS" project as a way of connecting with football enthusiasts around the world and seeing entrants attempt to demonstrate "crazy skills."

These were the thoughts and feelings that Neymar Jr. wanted to impart to football enthusiasts and children the world over.

About the special "NEYMAR JR. and WORLD'S CRAZY SKILLS" movie

Appearing in this special movie with Neymar Jr. are players who assembled from all over the world via the "CRAZY SKILLS" project website. Entrants viewed the crazy skills on display at the "NEYMAR JR. CRAZY SKILLS" website (https://crazyskills.panasonic.com) and filmed themselves performing the same moves as a testament to the actual hours of practice devoted to mastering the skills. Having entered the project as aspiring co-stars by posting to Twitter with the project hashtag (#CrazySkillsAward), 102 winners had the honor of being selected from the field of entrants by Neymar Jr. himself. As he personally went over the submitted clips, Neymar Jr. himself would find himself gasping in amazement and intently watching the performances of challenging " crazy skills" by entrants who spanned a wide range of ages.

The special movie is a rapid-fire collection of interspersed shots of Neymar Jr. demonstrating a vivid array of "CRAZY SKILLS" on the pitch with clips of players the world over performing the "crazy skills" at their respective locations of choice. Footage from the "360° OBSERVATION CAM" is interwoven to make for a movie that provides enjoyment of the "crazy skills."

In a single minute rife with speed and passion, it looks as if a single ball brings together football playing girls and boys as well as football enthusiasts the world over around these "crazy skills." The ending features a dynamic shot by Neymar Jr. along with his message "STAY CRAZY." Have a blast watching this special movie, a feature you don't want to miss a single second of.

Song Credit

BARBATUQUES
Barbatuques is a body percussion group based out of Sao Paulo, Brazil. Led by multi -instrumentalist and composer Fernando Barba, the group was established in 1995. The 15 members in the group use only their bodies to perform music that is one of a kind.
In the early years of the group's inception, it had mainly been active in performances at public institutions such as schools as well as at events held domestically. Concerts in Paris and Spain in 2005 triggered buzz outside of Brazil about the band's performance skills, which led to touring to various places around the world. In 2006, Barbatuques won the TIM Brazilian Music Award for Best Brazilian Pop Music Group. In 2014, the group took part in the production of the soundtrack for the animated film "Rio 2."
The group attracted attention in 2016 due to performing at the closing ceremony of the 2016 Olympic Games. They have released three albums in all thus far, the last one in 2012 an album for children titled "Tum Pá."

Panasonic x Neymar Jr. Highlights of the "NEYMAR JR. CRAZY SKILLS" project

  • Number of countries where viewed: 213
  • PVs: 749,305
  • Unique visitors: 203,481
  • Facebook "likes": 280,000
  • YouTube movie views: 1,267,974
  • *Monitored June 12 through October 20, 2015
  • No. of "NEYMAR JR.'s CRAZY SKILLS AWARD" clips submitted: total of 183
  • *Tabulated December 24 through October 20, 2015
  • Access ranking by country (the top 10 countries)

    1st: Japan (125,820); 2nd: USA (103,975); 3rd: China (54,701); 4th: Brazil (52,804);

    5th: India (23,937); 6th: UK (21,937); 7th: France (17,833);

    8th: Korea (17,383); 9th: Germany (17,361); 10th: Kenya (12,445)

Notices about the featuring of content and announcement of winners were also posted on Neymar Jr.'s official Twitter account in both English and Portuguese. This content was re-tweeted all over the world and received many "likes."

Honors received

  • 69th Dentsu Advertising Awards, winner of the Excellence and Outstanding Awards in the Digital Media Advertising and Browser categories
  • FWA "SITE OF THE MONTH, Aug 2015"
  • FWA "SITE OF THE DAY, Aug 3 2015"
  • FWA "MOBILE OF THE DAY, Jul 29"
  • FWA "THE CUTTING EDGE PROJECT OF THE WEEK, Aug 17 2015"
  • ACC CM FESTIVAL "Finalist (Interactive)"
  • WEBBY AWARD 2016 "Best-use-of-animation-or-motion-graphics" nominee

Media Contacts:
Panasonic Corporation
Global Communications Department
Media Promotion Office
presscontact@ml.jp.panasonic.com
* When submitting your inquiries, please also provide your name, name of media, and country of residence.
Disclaimer:
We would like to note that Panasonic Newsroom is not a place to address personal Customer Service issues. Even though this is not the forum, Panasonic is always eager to resolve your concerns. Our local customer services contacts can be found at http://www.panasonic.com/global/support.html or you can see our list of Social Media Accounts to find the right channel for your queries and concerns here http://news.panasonic.com/global/socialmedia/.

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    Fans all over the world featured together performing "crazy skills"

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    Fans' dribbling moves and skills made Neymar Jr. happy

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    Neymar Jr. intently views the clips from all over the world that feature others' attempts at performing "CRAZY SKILLS."

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The "crazy skills" of Neymar Jr.

  • Panasonic x Neymar Jr. CRAZY SKILLS "360° OBSERVATION CAM" and "NEYMAR JR.'s #CRAZYSKILLSAWARD"

  • Crazy Skills Award being reviewed by Neymar Jr.!

The content in this website is accurate at the time of publication but may be subject to change without notice.
Please note therefore that these documents may not always contain the most up-to-date information.
Please note that German, French and Chinese versions are machine translations, so the quality and accuracy may vary.

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