Apr 15, 2024
- Sponsorship & Events
- Feature Story
- Panasonic GREEN IMPACT
- Circular Economy
- Operating company
On October 1, 2024, Yuki Kusumi, Panasonic Holdings Corporation (Panasonic HD) CEO, was joined in Tokyo by Ms. Kinsey Fabrizio, President of the Consumer Technology Association (CTA)—owner and producer of CES—to announce that Kusumi would deliver an opening keynote speech at CES 2025. The world-renowned tech event takes place in Las Vegas, Nevada from January 7–10, 2025.
Panasonic Group’s key message for CES 2025, “Well into the future,” expresses the Group’s desire to realize its vision for a better future not only through products, technologies, and services, but also through business activities that include the development of green energy technologies and circular economy practices to help address the urgency of the climate crisis.
“In our opening keynote, we will introduce cutting-edge initiatives that focus on innovative technologies to enhance the sustainability of society, as well as the health, comfort and safety of families and individuals,” said Kusumi, “and will demonstrate that the Panasonic Group is taking a new step towards realizing the future it aims for.”
The opening keynote will be the first for Panasonic since 2013.
Panasonic has exhibited at every CES since 1967, when the first event—known then as the Consumer Electronics Show—was held in New York City. “CES is one of the most important events in our industry because it is a place where people from around the world can gather together to experience cutting-edge technology and seek inspiration,” said Kusumi.
The Group maintains a long-standing partnership with the CTA, the event’s organizer, as the two hold a shared belief in the potential of technology to realize a sustainable future and the importance of applying technology to the benefit of customers, society, and the global environment.
“Our relationship with CTA is not just that of organizer and exhibitor, but is also based on a strong desire to solve global issues using the latest innovations. Of course, this strong desire also aligns with the mission of the Panasonic Group,” said Kusumi.
At CES2025, Panasonic will continue to showcase its latest initiatives related to Artificial Intelligence, Energy/Power, Lifestyle, and Sustainability at its booth in LVCC Central Hall #16605.
CES caters to a global audience. In addition to attracting more than 4,300 exhibitors, CES 2024 saw a total verified attendance of 138,789 people, of whom 56,432 were from overseas. Also in attendance were 5,355 members of the media from 76 countries/regions around the globe. For the Panasonic Group, the annual event is a unique opportunity to share its goals with people around the world and gain their understanding of the strategies and innovations the organization is bringing to bear to realize a better future.
A great example of this is CES 2022, where the Panasonic Group chose to announce its global goal of reducing CO2 emissions by more than 300 million tons globally by 2050 through its long-term environmental vision Panasonic GREEN IMPACT, which sets ambitious and high-reaching targets for reducing carbon emissions.
Sustainability was the featured topic at CES 2023 and Panasonic was among the leading global companies demonstrating their contribution to the fight against climate change. This contribution began with Panasonic’s exhibition spaces: designed to use fewer and recycled materials while cutting down on waste, the booth was crafted from environmentally friendly materials such as bamboo and wheatgrass and did not use carpeting. The exhibit allowed visitors to explore the technologies and solutions Panasonic has developed that support its vision of a smart, ecological world, including hydrogen-powered factories, energy efficient consumer products, and electric mobility.
At CES 2024, Panasonic’s press conference and booth explained how the Group is positioning environmental initiatives at the center of every aspect of its business. In the first booth area, visitors could see products and solutions that are helping to move homes, businesses, and society toward a decarbonized tomorrow based on sustainable energy, including air-to-water heat pumps, electric vehicle (EV) batteries, vehicle-to-home (V2H) storage battery systems, and perovskite solar cells (PSCs). The second booth area introduced systems and services that promote the transition toward a circular business model based on reduced use of plastic, product refurbishment, and resource recycling.
Panasonic is now putting the finishing touches on its key message for CES 2025, “Well into the future.”
Panasonic’s legacy of social contribution continues to drive the steps it takes toward its commitment of making today better than yesterday and tomorrow better than today. Panasonic is looking forward to engaging with people from all corners of the world at CES 2025, explaining its activities and why they are meaningful, and encouraging everyone to become part of the conversation as Panasonic charts the path toward a sustainable future.
Megan Myungwon Lee, Chairwoman & CEO, Panasonic Corp. of North America and CTA member, commented: “This year marks a significant milestone in Panasonic’s 57-year journey with CES. Guided by our founding philosophy of contributing to society through innovation, our theme, ‘Well into the future’ highlights how technology can improve health, comfort, and safety while driving a more sustainable world. I invite everyone to join the livestream and experience how Panasonic is shaping the future for individuals, families and societies alike.”
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