Nov 27, 2015

Products & Solutions / Blog Posts

Panasonic Showcased Comprehensive Cold Chain Solutions and Products at "CHINASHOP 2015"

Wuhan, China - From November 5 (Thu) to 7 (Sat), 2015, Panasonic showcased its advanced cold chain solutions at the 17th China Retail Trade Fair (CHINASHOP) held at the Wuhan International Expo Center in Wuhan, China. Amid 700 exhibitors and thousands of participants, Panasonic organized a press conference on November 6th (Fri) to introduce its cold chain business and its proactive strategy for B2B business in China to the media.

"CHINASHOP" is the largest retail tradeshow in China, and the second largest in the world. Since being first organized 16 years ago, it has become a global barometer for the industry. Panasonic is displaying CO2 compressors, LED lighting, store controllers, remote management systems, intelligent containers, low temperature distribution cases, and other cold chain products. Under the concept, "offering comprehensive support for store operation," Panasonic will help customers build eco-conscious, intelligent, and highly efficient solutions.

Since December 2014, this is the fourth press conference Panasonic has held in China about its B2B business, and it was attended by Hidetoshi Osawa, Chairman of Panasonic Corporation of China, Ji Zhijian the Managing Director of the Dalian Bingshan Group Co., Ltd. and the Chairman of Panasonic Appliances Cold Chain (Dalian) Co., Ltd. (PAPCCDL) as well as Koichiro Aoki, the Managing Director of PAPCCDL. Chairman Osawa spoke about the values Panasonic can provide to the cold chain industry and the importance of its B2B business and then went onto say, "Our cold chain business has the highest share in both China and Japan, and it is an important area of our B2B business. We will continue to develop innovative technologies to create products and solutions that deliver new added value, and will continue to maintain our high shares and competitive edge."

PAPCCDL's representatives also stated that the company will focus its efforts on technological development and manufacturing that takes into consideration the business environment around the world and in China, and with respect to competitive edge, they asked for media's support in defining what it ought to be. Currently, Panasonic conducts its cold chain business in 4 key areas, Japan, China, Asia, and North America. Panasonic is aspiring to establish a win-win relationship based on trust with its customers across the world. By introducing cold chain products and solutions developed in Japan to customers all around the world, Panasonic will continue to meet the needs of the food distribution and beverage industries.

Panasonic is rapidly expanding its business by, for example, becoming the first in the industry to implement a technology that uses a natural, CO2 refrigerant and reduces the impact on the ozone layer, and has continued to combine eco technologies and solutions. With energy saving products such as freezers that use CO2 refrigerants and LED lighting, Panasonic has contributed to significantly reducing the power consumption at convenience stores. Furthermore, Panasonic has helped customers build eco-conscious pilot shops with its energy managing systems and cloud services that save energy and realize remote operation. The Panasonic booth, which introduced advanced cold chain technologies and products that bring to life intelligent technological innovation and excellent productivity drew large crowds at the exhibition.

China and Asia are strategically important markets for cold chain systems. And in these markets, Panasonic products are contributing to the entire distribution process "from farm to table" as an unsung hero. Currently, PAPCCDL mainly manufactures products such as refrigerators for supermarkets, refrigerators for beverages, and industrial freezers. In the future, Panasonic will localize its energy management systems to better suit the Chinese market and also expand into the distribution industry. Panasonic will aim to further contribute to the food retail industry in China.

Panasonic's cold chain business, a key component of its B2B business, drew much attention at this exhibition. Nevertheless Panasonic is upholding a "Cross Company" philosophy, which encompasses an extensive range of B2B businesses including urban development, transportation, environmental conservation, and new energy. Drawing on the group's collective power, Panasonic will create new value for customers. Panasonic also introduced AVC and eco solutions at "CHINASHOP 2015." Chairman Osawa described the company's efforts to apply a "cross cell" approach to its B2B business. "The Panasonic group aims to do 10 trillion yen by 2018, its 100th anniversary. To achieve this goal, we are actively developing the B2B business globally, and we also aim to further contribute to the development of the Chinese market to meet increasing consumer needs.

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    The Panasonic booth at "CHINASHOP 2015" in Wuhan, China

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    Smart container: Consumers can order fresh produce online and have it delivered to their door.

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    360-degree surveillance camera: This remote monitoring system can process and retrieve customer information from surveillance camera images.

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    Energy saving refrigeration showcases that use LED lighting.

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    The energy saving fans prevent cold air from escaping from the refrigeration showcase.

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    Fresh produce can be stored in all their freshness.

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    Supports intelligent store operation by analyzing various data

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    Hidetoshi Osawa, Managing Executive Officer of Panasonic Corporation, Regional Head for China & Northeast Asia and Chairman of Panasonic Corporation of China

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    Ji Zhijian, Chairman of Panasonic Appliances Cold Chain (Dalian) Co., Ltd. (PAPCCDL)

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