Jul 30, 2012

Sponsorship & Events / Blog Posts

Sharing the Passion in 3D with Panasonic at London 2012

On July 27, the 2012 London Olympic Games were officially opened, and after a spectacular opening ceremony, this year's Olympic Games are now fully underway, and the whole of London is buzzing with the Olympic spirit.

Check out our exclusive news report on Panasonic and the 2012 London Olympic Games below.

  • Reported by James, Contributor from Panasonic Corporation

Panasonic has been supporting the Olympic Games with its cutting edge AV technology for over 25 years, starting with the 1988 Calgary Olympic Games.

This year, the company has delivered its largest ever supply of audio-visual and broadcasting equipment to the Olympic Games. Panasonic has also supplied large screens and professional sound systems which have been installed in sites all around the Olympic Park, so spectators can enjoy the Olympic Games wherever they are in the Park.

The Olympic Games have always been at the forefront of AV technology, and this year is no exception. This year, Panasonic has supplied its 3D camera recorders and equipment to the 2012 London Olympic Games, and through a 3D technical partnership with the International Olympic Committee (IOC) and the Olympic Broadcasting Services (OBS), the 2012 London Olympic Games will be the first Olympic Games ever to be broadcast in 3D.

In addition to the 3D broadcasting of the Olympic Games, Panasonic has also set up a showcase in the Olympic Park, the Panasonic Full HD 3D Theatre, where visitors to the Park can experience the Olympic Games in full HD 3D on large 152-inch and 103-inch plasma displays.

Under the slogan of "Sharing the Passion", Panasonic hopes to bring the excitement and thrill of the Olympic Games to people all over the world.

[Feature Story] SHARING THE PASSION at the London 2012 Olympic Games
[Press Kits] Panasonic 2012 London Olympic Game

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