Says Yoshihiro Morii, Panasonic’s Executive Officer in charge of Brand Strategy and Communications during a dialogue with Mizuki Hashimoto, who oversees Shiseido’s luxury skincare and makeup brand, Clé de Peau Beauté. Both Panasonic and Shiseido brands have a long history of bringing products that offer high value to consumers in Japan and the world for more than a century, embracing Panasonic founder Konosuke Matsushita’s conviction that the brand is the foundation of a business and the source of its value, and some aspects of value are permanent and unchanging, but others must be updated as times change.
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