360° OBSERVATION CAM - Neymar Jr.'s Crazy Skills in 360-degree Real Footage!

Neymar Jr. himself will select the best performance for the "NEYMAR JR.'S CRAZY SKILLS AWARD"!

Osaka, Japan - Panasonic Corporation released a new web content, "360° OBSERVATION CAM," on December 21, 2015 at 10am (Japan Time), where users can view the 360-degree footage of Neymar Jr.'s amazing skills on smartphone or computers.

Panasonic supports the dreams of children around the world who want to "be as good at football as Neymar Jr." through Panasonic technology in the "NEYMAR JR. CRAZY SKILLS" project. In June 2015, Neymar Jr.'s amazing skills were reproduced in super-real 3D computer graphic video, and made available to view on the smartphones or computers via a website "NEYMAR JR. CRAZY SKILLS". This website has been viewed in 190 countries around the world by December, 2015.

The "360° OBSERVATION CAM" was made using Panasonic graphic technology to deliver a new content on the "NEYMAR JR. CRAZY SKILLS" website. Neymar Jr.'s amazing skills can be viewed from a 360-degree perspective, and the footage can also be replayed in slow motion or zoomed-in on his feet. When it is launched, eight plays are now available to view, in Japanese, English, Spanish, and Portuguese. Going forward, content will be regularly updated.

"360° OBSERVATION CAM" on crazyskills.panasonic.com

Check out Neymar Jr.'s amazing skills from 360-degrees in this new footage experience realized through Panasonic technology

With "360° OBSERVATION CAM," you can easily enjoy your favorite plays anytime in the real footage, just by accessing the "NEYMAR JR. CRAZY SKILLS" website via smartphone and select the skill you want to see from the list.

Neymar Jr.'s advice to children who want to get better at football, is to "thoroughly watch the technique you want to learn, and practice that technique over and over again." In order to support this advice, Panasonic used eight advanced lens-integrated Panasonic 4K camera recorders AG-DVX200 with 4/3 type sensors, a world first*, to record Neymar Jr. from a 360-degree perspective as he performed his amazing skills. Use intuitive smartphone navigation to change the view on the 360-degree image at will, and also check the fine details of Neymar Jr.'s movements with slow motion and zoom up functions.

A circle of artificial turf was placed in the center of the stage, creating a little football studio in the stage space. There were technical challenges involved in keeping Neymar Jr. in the frame of all eight cameras, always shooting with him in focus, but through numerous testing in advance, the distance between Neymar Jr. and the camera, the lens size, and the range of possible motion that Neymar Jr. might make were all simulated in preparation for the shoot.

Neymar Jr.'s movements were even sharper than the staff imagined, and during the shooting, they hooted and clapped whenever he repeated a skill.

* Lens-integrated camera recorder equipped with 4/3 type sensor (As of August, 2015, internal investigation)

Shooting Neymar Jr. at his home base in Barcelona with the "360°OBSERVATION CAM"

Smartphone views. Photo from left: Website top, Angle change, Slow motion and "NEYMAR JR.'S CRAZY SKILLS AWARD" top

Neymar Jr. Profile

- Name: Neymar da Silva Santos Junior (Neymar Jr.)
- Date of birth: February 5, 1992 (Age 23)
- Place of birth: Mogi das Cruzes, Brazil
- Current club: FC Barcelona (Spain)
- Position: Forward
- Height: 174 cm

Bio:
Signing as a pro with FC Santos aged 17, by the time he was 20 Neymar Jr. had already scored over 140 goals, more than Brazilian legends Zico and Romario had achieved at the same age. in addition to winning titles as a member of successful teams, he has won a number of individual accolades. In 2011, he won the FIFA Puskas Award for Goal of the Year, and the same year, he was nominated as a finalist for the FIFA Ballon d'Or (awarded to the year's best player) which was a first for a player based outside Europe, as well as one aged as young as 19. While being a part of the victorious Brazil team in the 2013 FIFA Confederations Cup, he was also voted the tournament's MVP. In August 2013, he moved to FC Barcelona in Spain. He demonstrated another great performance in 2014 FIFA World Cup Brazil in his home country. In 2014-15 season, he contributed to FC Barcelona's winning of all the club titles including the Spanish league and cup, as well as the UEFA Champions League.

About Panasonic and Neymar Jr.

In March 2010, Panasonic became the first Japanese company to sign a domestic advertising deal with Neymar Jr. in Brazil. A two-year global deal was then signed from April 2011, during which time he acted as the company's global advertising ambassador at the London 2012 Olympic Games.

Then, in April 2013, the two parties agreed a four-year extension to the contract, running up to March 2017 and taking in the Rio 2016 Olympic Games in his native Brazil. The partnership involves Neymar Jr. participating in a wide range of activities as Panasonic's Global Ambassador, such as BtoB and BtoC promotions, Olympic-related advertising campaigns, eco-friendly initiatives, and educational CSR activity promotions.