Sep 18, 2014

Panasonic Showcases Its State-of-art 4K Imaging Products and a New Concept Communication Camera

Cologne -- The world's leading biannual imaging fair, "Photokina 2014", is being held September 16 - 21, 2014, at the Cologne Messe in Germany. Panasonic is exhibiting a wide-range of digital imaging products in 3 areas at its booth - "4K," "Photo," and "Communication."

Flash Report by Mr Sebastian Drawert in Panasonic Marketing Europe

An extensive range of 4K products and technologies

In center of the 4K area, there is a stage on which talk shows with photographers, who highlight the benefits of LUMIX's 4K technologies, is taking place. There is also a touch & try corner where visitors can come and test the features of the digital cameras and camcorders for themselves. Panasonic is introducing unique 4K technologies and features including its broad portfolio of 4K products, for example 4K video editing equipment, "Varicam 35" professional camcorders, the wearable camera "A500," and the ability to take an impressive image quality 4K photo from 4K video.

4K Stage
4K Camcorder for Consumer HC-X1000e

"Photo" Area

Consulting Counter

The photo area features Panasonic extensive range of cameras from compact cameras to mirrorless system cameras. At the consultation counter, Panasonic staff are ready to answer any questions visitors may have, to take them through a demonstration of the specific cameras, and to introduce their various features. In the LUMIX G corner, Panasonic has on display its superior autofocus and lens technologies as well as photographs and videos shot with each model.

A New Concept "Communication" Camera

The "DMC-CM1" communication camera equipped with a 1-inch sensor, which will be initially introduced to Germany and France, is drawing attention from the media and dealers.
LUMIX "DMC-CM1" was awarded "Highlight of Photokina" which is the one of the "Photokina Star 2014" awards given to the product that are most notable among all the products exhibited at the Photokina.

The World's Slimmest* Communication Camera LUMIX DMC-CM1 With 1-inch High sensitivity MOS Sensor and LEICA DC Lens for High Quality Photo Complying with Android(TM) v4.4 and High-Speed LTE (*As a digital camera with 1-inch sensor, as of 15 Sep, 2014)

With 4K and wireless communication, Panasonic will reach the next stage of "Changing Photography." Panasonic's LUMIX G, as the inventor of this category, sees itself to be the No.1 Mirrorless camera, and Panasonic has also renewed its commitment as the pioneer of the imaging industry to continue a quest to create a new photo culture.

(left)Mr Takuya Sugita the Vice President of AVC Networks Company introduce core technologies of the LUMIX and 4K as well as Panasonic's business strategy for digital imaging
(right)Panasonic booth at Photokina 2014