Mar 18, 2014

Panasonic Projectors Add Dynamism to the i Light Marina Bay 2014 Light Festival

Projection mapping case studies have been noticeably increasing around the world as a new way to attract a large audience. Amid these many case studies, Panasonic projectors are active players in helping marketers intelligently transform static objects into interactive displays to engage the audience. In Singapore, Panasonic is working hand-in-hand with event organizers to explore the usage of projection mapping in a signature event, the i Light Marina Bay 2014.

Watch how Panasonic's projectors have added dynamism to the installation at the key spots of the festival partnering with the key event organizer Pico Art International Pte Ltd.

A biennial event, the i Light Marina Bay 2014 is being held from 7thto 30th March, 2014 and is Asia's only sustainable light art festival that showcases 28 installations rich with innovative content, an intelligent use of lighting as well as an international line-up of creative talents. Among them, the Art Science museum installation features a projection mapping creation by Justin Lee and Dorier Asia Pacific Pte Ltd with support from Panasonic's projectors.