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Jun 5, 2008
Panasonic Declares Environmental Initiatives at "Eco Ideas Factory Biwako"
Kusatsu, Shiga Prefecture, Japan -- Panasonic, the leading brand by which Matsushita Electric Industrial Co., Ltd. is known, today announced an environmental statement that outlines the company's mid- and long-term environmental management plans. The Kusatsu Factory of Matsushita Home Appliances Company (HA Company) in Shiga Prefecture was named the "Eco Ideas Factory Biwako" (Lake Biwa). The Eco Ideas Factory will help to realize three of Panasonic's pivotal eco concepts: "eco ideas for manufacturing," "eco ideas for products," and "eco ideas for everybody, everywhere."
The environmental statement includes three main themes-harmonious coexistence with the global environment, contribution as a global company to local communities, and implementation of ecological lifestyles as member residents of communities.
HA Company, a division company of Matsushita, has just completed consolidating its headquarters and engineering departments at Kusatsu City, Shiga Prefecture in March 2008. Environmental issues have long been a company priority and the company recently renewed its commitment to the environment. As part of Panasonic, the company will be expected to implement mid- and long-term environmental programs centering on the Eco Ideas Factory Biwako and later expanding these commitments to its global sites. The company has set the following targets to implement Panasonic's environmental statement.
1. Eco Ideas for Manufacturing
HA Company's entire manufacturing processes will be reviewed, including design and manufacturing methods by focusing on casting, air-pressing, molding and coating processes. The target is to eliminate 29,000 tons of CO2 emissions between the end of March 2007 and March 2010 (FY 2007 to FY 2010). This amount corresponds to a 23% reduction in CO2 emissions per basic unit.
2. Eco Ideas for Products
HA Company will continue to develop more energy-efficient products to encourage consumers to use eco-friendly products. The final aim is to cut household CO2 emissions. Core environmental technologies include the heat pump core technologies that enable efficient energy use, heat insulation core technologies that reduce energy waste, and energy creation core technologies that provide new energy sources for home use fuel cell cogeneration systems. With regards to the five products (air conditioners, refrigerators, rice cookers, microwave ovens, and hygienic toilet seats) listed in the Energy Conservation Performance Catalog issued by the Energy Conservation Center, Japan, in FY 2010, HA Company will increase the number of models with high energy-saving performance and eliminate those of lower performance.
3. Eco Ideas for Everybody, Everywhere
HA Company plans to fulfill this commitment through environmental education, closer contact with regional communities, creation of a better environment, and the spread of environmental awareness.
HA Company also holds environmental meetings with neighborhood associations and participates with local residents in clean-up campaigns organized by communities and the Kusatsu City Children's Convention for the Environment.
Another community initiative is to collect used cooking oil from the company cafeteria and employees' households to be turned into biofuel for trucks and local bus transportation.
Best known for its Panasonic brand name, Matsushita Electric Industrial Co., Ltd. is a worldwide leader in the development and manufacture of electronic products for a wide range of consumer, business, and industrial needs. Based in Osaka, Japan, the company recorded consolidated net sales of 9.07 trillion yen (approx. US$90.52 billion) for the year ended March 31, 2008. The company's shares are listed on the Tokyo, Osaka, Nagoya and New York (NYSE:MC) stock exchanges. For more information on the company and the Panasonic brand, visit the company's website at http://panasonic.net/.
- Akira Kadota, International PR
- Tel: 03-3578-1237 Fax: 03-3436-6766
- Panasonic News Bureau
- Tel: 03-3542-6205 Fax: 03-3542-9018
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